gina cairneyCONTENT DESIGNERSTRATEGISTWRITERAbout Gina Words by DesignProject Spotlight Travel and Transient: Content audit, text pattern libraryContent audit and terminology alignment for 2 user groups | TEXT PATTERN LIBRARY | 2025Vendor Marketplace: Browse-first workflowExploring vendor browsing behavior, emphasizing browse-first behavior | CONTENT DESIGN, IA | 2023